Helping companies, organisations and associations decide what to do based on scientific research.
In the world of innovation, you are often confronted with two choices. A consulting agency may possess the requisite strategic knowledge, but they will ultimately lack creativity and imagination. Conversely, a creative agency may provide novel and original content, but offer little in the way of entrepreneurial judgement and expertise.
Strategy and Innovation agencies like Needle Strategy solve this predicament by combining the best of both worlds. Our multidisciplinary team contains digital marketers, brand strategists, economists, and behavioral scientists, many of whom are polymaths with experience in multiple industries. Their input is used to maximum effect at every stage of the innovation process, from ideation and validation to prototyping and scaling.
Consistent with the diverse nature of our team, we offer a range of tools and services to assist at any stage of the innovation process. We use a combination of research, scientific and economic insights, designing thinking techniques, business modelling and a solid dose of a ‘getting-things-done’ mentality to move fast from idea to MVP.
Successful start-ups aren’t built on static blueprints spat out of a consulting agency. They are the products of ingenuity, reasoning, and tenacity. Let us help you unlock your innovative potential.